Sotrender. Facebook & Instagram analytics. Analyze and optimize your marketing over social media.

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Which content resonates most with my target audience?

What are the average CPC and CPM metrics in my industry?

What is the engagement on competitive profiles?

How can I optimize my ads to achieve better results?

Using Sotrender, a junior employee can create a tailored report in less than 10 minutes. For us, that means a 294% ROI.

Justyna Dzieduszycka-Jędrach

Owner, 121PR Creative Agency

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Analyze all your KPIs: reach, engagement, content performance, demographics data, customer service metrics, and more.

Monitor the effectiveness and sentiment of your organic and paid campaigns.

Keep up with the organic and paid results of your competitors and the whole industry.

Monitor your content effectiveness, audience preferences, and demographics.

Analyze historical data over longer time periods and optimize your strategy with seasonality in mind.

Easily report the results of your paid and organic campaigns.

Learn more about your followers’ preferences and behaviors and monitor their long-term dynamics.

Analyze the engagement on your profile more precisely thanks to unique metrics and interactive charts.

Tag your posts and monitor their effectiveness. Plan new content with greater awareness and increase conversion opportunities.

Analyze which of your videos were viewed most often and which ones users liked most.

Check how your channel size stacks up to your competitors.

Use our automatic tips and start optimizing your YouTube strategy and posting.

Facebook, Instagram, or LinkedIn? Start analyzing them today

Marketing agencies

SMBs and enterprise companies

Institutions & NGOs

Thanks to Sotrender reports, my daily work is more efficient, and I can make decisions based on specific data.

Artur Próchnicki

Senior Digital Marketing Specialist, LPP S.A.

Learn how Sotrender can help you achieve your business goals

With Sotrender I can not only monitor my key metrics, but also prepare weekly and monthly reports.
I take a quick glimpse at the dashboard, and I know how my most important metrics look like, even for a few different profiles. By tracking competitors’ profiles, I’m always up-to-date with what they're focused on, and how they're performing. By knowing where we are now, it’s easier to plan where we can be and prepare the strategy accordingly.

Linda Szołno

Social Media coordinator, eobuwie.pl

Sotrender significantly shortens the time needed to work on presentations, and that’s enough reason to love it. Reporting simplified to five clicks and access to historical data and any data ranges - they have stolen my heart for a long time.

Ania Ledwoń - Blacha

Creative Owner, agencja More Bananas

Sotrender helps me to track competitors’ social media activities and benchmark the performance. It makes it much easier to assess how effective our profiles and current campaigns are against the broad market and selected competitors’ profiles. What is particularly important is the constancy of the indicators, which makes it possible to compare activities in the long term.